BMW’s Updated App Wants to Convince ICE Vehicle Drivers to Switch to Electric

BMW’s My BMW App Electric Vehicle Analysis

BMW is rolling out a new feature in its My BMW App called Electric Vehicle Analysis. This function allows drivers of internal combustion engine (ICE) vehicles to see how an electric vehicle (EV) would perform on the same trip. The app uses data from the driver’s past trips to create a personalized analysis that includes information on: - Fuel savings - Emissions reductions - Charging costs - Range anxiety The Electric Vehicle Analysis feature is designed to help drivers make an informed decision about whether or not to switch to an EV. By providing real-world data on the benefits of EVs, BMW hopes to convince more drivers to make the switch to electric.

Benefits of EVs

There are many benefits to owning an EV, including: - Lower operating costs: EVs are much cheaper to operate than ICE vehicles. This is because electricity is cheaper than gas, and EVs require less maintenance. - Reduced emissions: EVs produce zero tailpipe emissions, which helps to improve air quality. - Greater efficiency: EVs are more efficient than ICE vehicles, which means they can travel more miles on a single charge. - Quieter operation: EVs are much quieter than ICE vehicles, which can make for a more pleasant driving experience.

Challenges of EVs

There are also some challenges associated with owning an EV, including: - Range anxiety: This is the fear of running out of battery power before reaching one’s destination. However, the range of EVs is constantly improving, and there are now many EVs that can travel over 300 miles on a single charge. - Charging time: EVs take longer to charge than ICE vehicles. However, there are now many fast chargers available that can charge an EV in as little as 30 minutes. - Upfront cost: EVs are typically more expensive to purchase than ICE vehicles. However, the cost of EVs is coming down, and there are now many affordable EVs available.

My BMW App Electric Vehicle Analysis: How it Works

The My BMW App Electric Vehicle Analysis feature is easy to use. Simply download the app and connect it to your BMW. The app will then collect data from your past trips and create a personalized analysis of how an EV would perform on the same trips. The analysis will include information on: - Fuel savings: The app will calculate how much money you would save on fuel by driving an EV. - Emissions reductions: The app will calculate how much you would reduce your emissions by driving an EV. - Charging costs: The app will calculate how much it would cost to charge an EV on your typical trips. - Range anxiety: The app will assess your driving habits and determine if range anxiety is a concern for you. The My BMW App Electric Vehicle Analysis feature is a valuable tool for drivers who are considering switching to an EV. By providing real-world data on the benefits and challenges of EVs, the app can help drivers make an informed decision about whether or not to make the switch to electric.